Korean beauty product company Olive Young opened its first U.S. branch store in Pasadena, California, on May 29, taking the media by storm. Korean beauty standards have achieved an unprecedented record in beauty product sales worldwide. Olive Young stands at the forefront of Korean beauty products, with locations across Korea for citizens to shop for their desired products. 

“I was so excited at the news of an ‘Olive Young’ store opening up in the United States,” Hannah Park (11), frequent shopper at Olive Young, said. “I always wanted Korean beauty products to extend further beyond the globe, and hearing that they are opening in the United States delighted me. I believe it would be a great hit for American citizens, as the products that Olive Young offers are very high quality.”

With the excitement and high expectations many people hold for the first Olive Young store in a foreign nation, it will be up to customer reviews to determine the future of Korean beauty products’ influence.